As a retailer that strives make lives better, FairPrice seeks to provide for the various segments of the community. FairPrice Finest is a concept which seeks to bring the finer things in life to customers at fair prices while also providing daily essentials. Recognising the number of working professionals and expats in the vicinity, the new FairPrice Finest store at Changi City Point is a balance between simplicity and sophistication, value and quality, wellness and indulgence.

Delivered by a team of knowledgeable and friendly staff, the concept is brought to life through exciting product offerings, lifestyle events and comprehensive service. Health-conscious shoppers are also able to purchase organic and healthier choice products from dedicated Just Organic and Simply Finest sections. As a homegrown brand that Singaporeans have come to know and love, customers will be able to enjoy all the benefits, discounts and rebates that are synonymous at all FairPrice stores right in their own neighbourhood.